I am Not a Techie!
As a publisher, author, speaker and trainer I know my strengths. I can write decently. I enjoy helping others. What I am NOT good at is installing cPanel on my server. Nor am I proficient at installing a directory for a wordpress site for one of my books. I’m not even sure what that is! [...]
Content Isn’t King Anymore!
If you are struggling to manage, grow or develop your business, you are not alone. Many authors, speakers and entrepreneurs KNOW they need to provide high-quality and useful content to the world. You understand that you need to cut through the myriad of marketing messages out there and stand out from the crowd. With thousands [...]
Direct Sales: Turbocharged
It doesn’t matter if you are an entrepreneur, professional, stay at home mom or happily employed, everyone at one time or another feels better and has a more fulfilling life if they have more time, money and a purpose. With sweeping changes in healthcare, a languishing economy or a stagnant job, partnering or “joint venturing” [...]
Autoresponders Suck
Remember that $197 (or $1997!) seminar you attended? Take a trip down memory lane (or check your email history) and read how slick, engaging and personal the marketing was BEFORE you bought. The copy was compelling. Hell, the writer was probably a hypnotist. In the end, you bought because you ‘felt’ the product or service [...]
Boost Your Team’s Energy
Solo entrepreneurs are never alone. While most of the time they may feel alone, they are not. Human beings are social animals and regardless of your profession, family or hobby, people work in teams. Authors have editors. Artists have fans. Athletes have coaches. Entrepreneurs, even 1-person shops, have vendors, clients, family…heck, some even have friends. [...]
Entrepreneur Productivity Secret
Take a vacation every month! Yeah, it sounds crazy and non-productive. But if you follow me here, you’ll realize that after you set aside a full WEEK every month, the other three weeks of your month you will be super productive, rested and equally important, work HARDER and SMARTER. Why? Because if you don’t, you [...]
Communicating via Social Media
What is social media? We know that media can be audio, video or live presentations of ideas, stories or information. How does the word “social” connect with that? When you write a blog post or article and publish it (digital or print) its media. What makes it social? Where you publish it? Does Facebook make [...]
Endless Referrals
OK, business owners, here’s a test: How many of you have bought over 100 copies of any single book and given it to your clients? No? None? Hmm…I’m sorry, I thought you were in NETWORK marketing? I am not involved with an MLM at this point in my life, but when I was, I was [...]
3 Common MLM Beliefs That Do More Harm Than Good
Let’s be honest, the MLM industry has had its detractors. There have not been very many entire INDUSTRIES that havewithstood the onslaught of public pressure, peer humiliation and even Congressional inquiry as the network marketing industry. The industry has been aligned with scams, pyramid schemes, and fast-talking pitches that have often relegated us to the [...]
Passion=Success?
Can passion=success? Most of the time, other ingredients are required such as marketability, a congruent executive team, supply, demand, and patience are required. But at the top of any entrepreneur’s list must be passion. Without a passion for the company, its employees, the market or the product, a company will never break out and survive [...]
